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BERRY’S JEWELRY COMPANY
Phone - 615-865-2257
© Berry’s Jewelry Co. 2015 Nashville, TN.      * Berry's Jewelry Company of Madison is not affiliated with Rolex Watch USA, Inc. or any of it's affiliates. *
Celebrating Over 41 Years In Business

Serving Nashville Since 1974 

404 South Gallatin Pike Madison, TN 37115  Mon - Sat   8:30am - 5:30pm   
Berry's encourages you to consider us for your next diamond jewelry purchase.  We know diamonds are often bought for special occasions and we are always pleased to have a role in those events. In a continuing effort to bring you the highest quality of customer service, we have compiled this information to briefly cover the “4C’s” of diamonds. There is no better place for jewelry than Berry's because of our    Diamond Advantage: Prices 50% below suggested retail •	Quality guaranteed •	Full trade-in on Diamond Solitaires and Diamond Earrings (ask for details) •	Free semi-annual inspections and cleanings •	Free insurance appraisal upon request Berry's wants you to be completely satisfied with your jewelry purchase and we offer knowledgeable customer service to help you understand the "4Cs" of diamonds: Color  Color describes the amount of color a diamond contains. This can range from colorless to a yellowish or brown tint. The table of color is as follows: D - F G - J K - R S - Z   Z+ COLORLESS       NEAR COLORLESS VERY LIGHT    YELLOW   LIGHT  YELLOW * FANCY * Fancy colored diamonds can be an intense yellow, brown, blue, pink, red and even black. Clarity  Clarity describes the purity or clearness of a diamond. This is determined by the number, size, location and visibility of the internal {inclusions} or external {blemishes} characteristics. The clarity scale is as follows: F   IF FLAWLESS INTERNALLY  FLAWLESS VVS1-VVS2  VERY VERY      SMALL INCLUSIONS   VS1-VS2       VERY       SMALL INCLUSIONS  I1-I3 SI1-SI2      SMALL INCLUSIONS      1,2 & 3  IMPERFECT     1,2 & 3 Cut  Cut refers to the proportions, finish, symmetry and polish of the diamond. The cut determines the fire and brilliance of the diamond. A good cut gives the diamond the "sparkle" effect that it is known for.
Carat Carat describes the weight of the diamond. A carat can be further divided into 100 points {1/2 carat = 50 points}.
Home Custom Bridal Sets About Herb Berry Diamond buyers Services Testimonials Contact Photos Jewelry upgrades Diamond Advantage Jewelry upgrades Diamond advanage Diamond Advantage